Chasing Rays Blog

Rotary Wrist Watch

Rotary Wrist Watch

Rotary wrist watches are a brand known to one and all of us as being synonymous with a certain quality and craftsmanship.

In this shoot, I used close-up imaging via a macro lens to highlight the details of one such Rotary wrist watch, using a small continuous LED light – with appropriate gels – to highlight the watch face and band.
"Rotary are a brand known to one and all of us, and are synonymous with certain quality and craftsmanship…"

The general set-up remained the same as some similar product shoots I’ve been doing lately, in that I placed my product on a black Perspex base, and backlit a white background a few feet behind the watch with a 160 LED continuous video light. This created the highlight behind the product in some of my shots.

To the sides were two softboxes, double-baffled and overlaid further with sheets of tracing paper to diffuse the side-lighting as much as possible. Here, I meant to prevent, insofar as it was possible with this particular watch, the appearance of any significant highlights that would blow out and rob large areas of the watch of any detail.

I won’t post a lighting diagram here, as it is effectively the same as the one I used for my Bunnahabhain whisky shoot; follow the link here if you’d like a bit more information.

The mainstay of this particular shoot, though, was to highlight the watch with gelled light. To do this, I used a small continuous LED light to camera left, and gelled it with a half-CTO and a full-CTB gel to produce the respective colours.

The only other thing I did differently was to handhold the camera to produce certain dynamic angles that I felt suited this product more than the classic, level horizon that often used for more traditional products. I did, though, do some of my shots from a tripod, and these are included in the mini-gallery below as well.

For me, I quite liked the close-ups more than the traditional shots, as I felt they suited the modern look of this particular Rotary stainless steel watch. But, as ever, comments are welcome below – which do you prefer, and why?

All the best,

Chasing Rays Photography.




Hardware Used


About the Author

Mark Watkins

Mark WatkinsI've been a photographer since 2006 and a computer fanatic since 1995. I hope to share my passion for photography with you through the products and services I offer through my website. See me on Google+ | Facebook | Twitter | LinkedInView all posts by Mark Watkins →

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